|
Posted on April 1, 2016 @ 11:15:00 AM by Paul Meagher
I just finished reading the book Simple Rules (2015) and will be blogging more about the contents next week. In previous blogs I introduced simple rules and discussed some intellectual context for simple rules.
In today's blog I want to offer up a nice Steve Jobs quote from the book, present a video of one of the authors discussing the book, and finish off with a possible simple rule for startups courtesy of Jessica Livingston, partner at Y-Combinator.
First, a relevant Steve Jobs quote to consider:
You have to work hard to get your thinking clear to make it simple. But it is worth it in the end because once you get there you can move mountains. ~ Steve Jobs, Simple Rules, p. 225.
Here is first author, Donald Skull, discussing the contents of the book:
Co-author Kathleen Eisenhardt has also given talks on simple rules.
Finally, Jessica Livingston wrote an interesting essay that argues for a simple rule for startups:
Why Startups Need to Focus on Sales, Not Marketing.
The simple rule focus on sales, not marketing can be applied to starting a business and serves to improve the chance of a startup succeeding. The reason to focus on sales is not necessarily to make sales but to gather critical early feedback on your product or service that you can only get if you are engaging in sales.
|
Looking for Investor for a Restaurant/Bar Opportunity 
